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<td align = "left" valign = "top" width="440"><p><img src="gfx/shed17.gif" alt="Reciprocal links, link building and link exchange" width="430" height="23"></p>
<h1>Reciprocal links, link building and link exchange</h1>
<p> <em>Link exchange</em> methods such as <em>reciprocal links</em> or <em>link building</em>, brings high-value incoming links to your web site, helping prospects find your web pages by linking related internet sites to yours. Netpromotions knows the importance of reciprocal linking to get your web site listed highly in search engines and other internet portals.</p>
<p>An estimated
20% to 30% of prospects find new web sites by using reciprocal links from
other, related sites. When sites with related content engage in link building and exchange links or accept each other's links to put on their web pages, these links are called <strong>reciprocal links</strong>.</p>
<p>While reciprocal linking increases Page Rank because it offers relevancy, links do not have to be reciprocal per se to give
value. For example, you may place non-reciprocal links on your
web site to professional associations, technical resources or
government agencies to attract visitors and give your web site
added credentials.</p>
<p>Reciprocal
links give ongoing value at virtually no cost. However, the method of link building has to be understood and managed. How do you get other web sites to put your link on there site? Where do you position other's links on your
site so you don't dissuade or deter potential customers? Do you want
to link to a site that also links to your competitors? How can
you turn your reciprocal links into a major asset for Portal listings?
Do 'banner' and 'button' cheapen your web site's image?</p>
<p>Netpromotions' has taken the guesswork out of link exchange campaigns so you can work on other important aspects of you business. We know the importance of link popularity how it affects you Page Rank and how it can significantly boost your overall position in search engines and other internet portals. Click
here for detail on <a href="reach13.html" target="_top">getting
the most from reciprocal link marketing</a>.</p>
<p><img src="gfx/rule1.gif" alt="" width="430" height="1"></p>
<p align="center" class="smallinks"><a href="reach1.html" title="Web site submission service" target="_top">Web Site Submission Service</a> <a href="reach1.html" title="Web visibility" target="_top">Web Visibility</a> | <a href="reach2.html" title="Search engine position analysis" target="_top">Search Engine Position Analysis</a><br>
<a href="reach3.html" title="Small business web publicity" target="_top">Small Business Web Publicity</a> | <a href="reach4.html" title="Improve search engine placement services" target="_top">Improve Search Engine Placement Services<br>
</a><a href="reach5.html" title="Email promotion internet marketing" target="_top">Email Promotion Internet Marketing</a> | <a href="reach6.html" title="Online integrated marketing solution" target="_top">Online Integrated Marketing Solution</a><br>
<a href="reach7.html" title="Reciprocal links" target="_top">Reciprocal links</a> <a href="reach7.html" title="link building" target="_top">link building</a> <a href="reach7.html" title="link exchange" target="_top">link exchange</a> | <a href="reach8.html" title="Cheap package web hosting" target="_top">Cheap Package Web Hosting</a> | <a href="contact.html" title="Contact Us" target="bot">Contact Us</a> </p></td>
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