<![CDATA[<body bgcolor="#FFFFFF" text="#000000">
<p><font face="Arial, Helvetica, sans-serif" size="2">Pin-Point Market Research</font></p>
<p><font face="Arial, Helvetica, sans-serif" size="2">NetPromotions reports to
you in summary and detail on all aspects of your web site marketing, to measure
progress, to target efforts, and to keep improving results. Properly used, web
traffic reports can provide the best, and by far the most cost-effective market
research.</font></p>
<p><font face="Arial, Helvetica, sans-serif" size="2">All market research methods
have weaknesses, and much of the cost is involved in getting answers you can
trust. Respondents lie on questionnaires. Studies are very expensive to continue
over time. Criteria keep changing and market studies are always playing catch-up.
Focus groups are limited by geographic consistency.</font></p>
<p><font face="Arial, Helvetica, sans-serif" size="2">Your web site can solve
all these problems, provide pin-point market research, and at little additional
cost.</font></p>
<p><font face="Arial, Helvetica, sans-serif" size="2">Web traffic doesn't lie
because prospects go where their interests are. A web site is always active,
and the findings naturally build. Web site choices can be kept completely up-to-the-minute
to your findings needs. The Internet is naturally world-wide, and international
traffic can be measured separately to give US findings. With NetPromotions'
micro-market programs, findings come direct from prospects, customers and audiences,
your most valuable targets. </font></p>
<p><font face="Arial, Helvetica, sans-serif" size="2">By setting up your site
to force choices on key issues, your web site can provide the highest quality
market research. Reporting these findings and correlating them with past results
gives you both up-to-the-minute findings and historical perspectives, at a fraction
of the cost of traditional market research.Your web site is ideal for presenting
new products, services and offers, giving you excellent feedback in a very controlled
environment. Even better, your web site market research pays for itself, generating
customers and dbase as it builds.</font></p>
<p><font face="Arial, Helvetica, sans-serif" size="2"><a href="contact.html">Contact
us</a> about generating pin-point market research from your web site.</font></p>
</body>]]>