Customer 'Magnets' are features on your Web site designed by NetPromotions to bring repeat traffic from just those customers you most want to attract. Your customers' use of these features will tell you a lot about where their interests lie.

Some examples:

  

For a utility's Energy Efficiency Program, a directory of builders certified to use energy-efficient building plans, and banks that will give better mortgages to energy-wise homes.

For a manufacturer of MRI equipment, a free service that helps medical architects produce plans for special rooms, like operating theaters or MRI suites.

For a supplier of construction equipment, a search engine that enables contractors to find and reserve equipment 24/7 with a P.O. or credit card.

For a party dress manufacturer, a feature that gives visitors rotated and detail views of a dress when its photo is clicked. To purchase, a buyer uses a zip-code locator to find the nearest retailer. If none are available, the manufacturer will ship express at full retail, which covers no-charge returns. These online direct orders enable the manufacturer to 'break' new retail outlets in under served locations by offering the resulting customer dBase.

For a Teddy Bear company, a web site that lets users printout a personalized 'Teddy Bear' card and gift certificate telling the recipient they will be getting a present.

For a Consumer Products company, free coupons which customers can print out online and use at purchase. Customers enter in their PIN ID, providing a bar-coded 'closed loop' method for promotion tracking & follow-up.
   
As your Web Marketing agency, NetPromotions will create, execute and market features that will keep your prospects coming back for more.